Fashion Design Models

Emerging and Established Apparel Brand Services

OUR LAUNCH EXPERIENCE

Using our Learn as You Launch™ philosophy, we

will guide, educate, and mentor you step-by-step through the launch process, so you can save time, avoid costly mistakes, and always have an expert consulting team by your side, every step of the way.

HOW IT WORKS

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No. 01 / Review our Launch Packages

 

Take a moment to browse through our launch packages to

get an idea which one is the best fit for your launch needs.

 

An Overview of our Launch Packages

Below you will find a summary of the four launch packages we offer. You can review all of them in our Launch Packages section or you can navigate to any one of the packages by clicking the package name below.

All the services you need to launch your apparel brand without logo or website design

No. 02

Growth

All the services you need to launch your apparel brand with logo or website design

No. 03

Custom

If you have already completed some of the launch steps on your own, we'll create a customized

launch package just for you.

No. 04

Branding

In-depth brand strategy, custom brand, and logo design, marketing collateral and e-commerce website design services

 
Image by Augustine Wong

Compare Our Launch Packages

Our Comparison Chart allows you to see at-a-glance which services are

included in each of our premium, growth, and branding packages.

 

Launch Package Quiz

Take our short quiz to help you determine

which of our launch packages is the best fit.

Our Launch Packages

1/1

No. 01 / Premium Launch Package

DESCRIPTION

Our All-Inclusive Premium Launch Package will provide you with all the services you need to launch your apparel brand, from start to finish, following our 5-Step Signature Launch Process. At the end of this service, you will have an established fashion business with a commercially viable apparel collection, ready to market, promote, and sell. 

THIS IS FOR YOU IF

Our Starter Launch Package is best for those who are interested in developing and launching their apparel brand, without logo and e-commerce website services, or any of the growth services offered in Step 5 of our launch process

 

Included in the Package

  • Business Plan 

  • Selling Strategy Guide 

  • Branding Guide and Workbook 

  • Fashion Design Products

    • Insider Tips Guide​: Creating Your Digital Moodboard

    • Insider Tips Guide: Creating Your Designs

    • Insider Tips Guide: Naming your Apparel Styles

  • Fabric Sourcing by our Founder and CEO

    • Insider Tips Guide: Selecting your Fabric​

    • Insider Tips Guide: Selecting your Trim​

  • Tech Pack Kick-Off Call

  • Tech Pack Development with our Technical Designer

  • Factory Placement with a U.S. based apparel factory

  • Sample Development and Management

  • Costing Training by our Costing Expert

  • Production Placement and Management

Value-Added Services

Additional Items to Budget

There are additional costs to budget for your launch that will be included in the Launch Proposal that you will receive once you schedule a complimentary Discovery Call with our founder. Here are a few examples:

  • Pattern cost

  • Sample and bulk fabric yardage

  • Remote fit sessions

  • Production unit cost

  • Labels and packaging

5-9 months

1-3 styles: $15,000

4-6 styles: $16,000

7-10 styles: $17,000

COST

TIMELINE

  • Management of your entire launch process by our founder and CEO

  • Client Kick-Off Call

  • 2 Client Touch Base Calls

  • Your own personal expert consulting team from start to finish

  • Access to the top industry insider resources of our founder and CEO

 
1/2

No. 02 / Growth Launch Package

DESCRIPTION

Our All-Inclusive Growth Launch Package will provide you with all the services you need to launch your apparel brand, from start to finish, following our 5-Step signature launch process, with the addition of brand design and e-commerce website design services, so you can seamlessly begin selling once you launch. At the end of this service, you will have an established fashion business with a commercially viable apparel collection, ready to market, promote, and sell. 

THIS IS FOR YOU IF

Our Growth Launch Package is best for those who are interested in developing and launching their apparel brand, with a complete suite of branding and e-commerce website services to give you a polished and professional brand identity and the ability to begin selling your apparel collection from your official brand website once you launch without disruption or delay.

  • Business Plan 

  • Selling Strategy Guide 

  • Branding Guide and Workbook

  • Custom Brand Design

    • Primary Logo Design

    • Secondary Logo Design

    • Submark

    • Custom Pattern Design or Custom Illustrations

    • Color Palette

    • Font Hierarchy System

    • Notecard Design

    • Business Card Design

    •  Editable Branded Instagram Post Templates

    • Instagram Graphic Design

    • Facebook Channel Graphic Design

  • E-Commerce Website Design

  • Fashion Design Products

    • Insider Tips Guide​: Creating Your Digital Moodboard

    • Insider Tips Guide: Creating Your Designs

    • Insider Tips Guide: Naming your Apparel Styles

  • Fabric Sourcing service by our founder

    • Insider Tips Guide: Selecting your Fabric​

    • Insider Tips Guide: Selecting your Trim​

  • Costing Training by our Costing Expert

  • U.S. Apparel Manufacturer Placement 

  • Tech Pack Kick-Off Call + Tech Pack Development

  • Sample Development and Management

  • Production Placement and Management

Additional Items to Budget

There are additional costs to budget for your launch that will be included in the Launch Proposal that you will receive once you schedule a complimentary Discovery Call with our founder. Here are a few examples:

  • Fabric swatches

  • Pattern cost

  • Sample and bulk fabric yardage

  • Remote fit sessions

  • Fit model fee

  • Production unit cost

  • Labels and packaging

  • Shipping fees

Included in the Package

Value-Added Services

TIMELINE

COST

1-3 styles: $19,000

4-6 styles: $20,000

7-10 styles: $21,000

7-11 months

  • Management of your entire launch process by our founder  

  • Client Kick-Off Call

  • 3 Client Touch Base Calls

  • Your own personal expert consulting team from start to finish

  • Access to the top industry insider resources of our founder 

 

DESCRIPTION

Our Custom Launch Package allows anyone who has already begun the launch process to select from our individual, à la carte services to fill in the gaps, so that you can launch successfully. If you are interested in this package, book a call with our founder and CEO, so she can help you to select the services that best fit your needs.

THIS IS FOR YOU IF

Our Custom Launch Package is meant only for those who have already begun the launch process on their own and need to fill in the gaps with additional services, or ran into difficulties and need to get back on track.

 

TIMELINE 

Varies

COST

Varies depending on the services selected. A Launch Proposal with an outline of services and cost will be given upon completion of the complimentary Discovery Call.

No. 03 / Custom Launch Package

1/2
 
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No. 04 / Branding Launch Package

DESCRIPTION

Our Branding Package is for anyone looking only for branding services and is not interested in our apparel launch program.

THIS IS FOR YOU IF

Our Branding Package is for anyone who needs to identify their target market, develop a solid branding strategy, and who is seeking logo, brand, and e-commerce website design services.

TIMELINE 

10-12 weeks

COST

$7,500

Included in the Package

  • Branding Guide and Workbook

    • Comprehensive 252-page ​educational guide walks you through the process of creating a solid brand strategy, including identification of your target market

    • No other guides includes every major branding component needed to create a robust foundation for your brand at the in-depth level we dive into

    • Our founder and CEO will work closely with you to review your answers and perfect each exercise, so you can walk away with professionally constructed, authentic brand messaging 

  • Custom Brand Design

    • Primary Logo Design

    • Secondary Logo Design

    • Submark

    • Custom Pattern Design or Custom Illustrations

    • Color Palette

    • Font Hierarchy System

    • Notecard Design

    • Business Card Design

    • Editable Branded Instagram Post Templates

    • Instagram Graphic Design

    • Facebook Channel Graphic Design

  • E-Commerce Wix Website Design

    • Home page​

    • About Us page

    • Blog

    • Press

    • Subscribe graphic

    • Pop-up sign up message

    • E-commerce store for up to 10 styles

    • FAQ page

    • Footer design

    • Return policy page

    • Contact us page

    • Coming Soon landing page

    • Favicon design

    • Built-in SEO optimization

    • Back-end set up

    • Mobile optimized

    • Responsive Web Design (RWD)

    • Up to 2 revisions for each section

    • Free web hosting

    • HTTPS security protocol and SSL certification

Value-Added Services

Additional Items to Budget

There may be additional items to budget for as follows:

  • Font/Typography fee if you select a font system that does not include commercially free fonts

  • Font License Fees

  • Management of your entire branding process by our founder 

  • Website design by our founder and CEO

    • 20+ year fashion industry executive who has innate color and styling sense and has expertise specifically needed to design an apparel website.

    • Unique storytelling website design style incorporates compelling content that places emphasis on strong brand messaging narratives that help to create a loyal custom base

  • Work with a 2-person branding team who will work alongside you to bring your brand's look and feel to life

  • Website set up walk-through call

  • Domain search and consultation

    • Our founder will conduct a domain search for you based on your ideal website url and her recommendation based on your brand identity, and then she will report on her findings in a Domain Search Report. It will include possible website url names for your future website home. She will also consult with you on what to do if your domain name is taken, and other important insider tips.

Website Designer Certification

Our website designer is a Wix Certified Webmaster and has received substantial training and has completed extensive coursework in high quality website design, with a focus on SEO implementation, effective navigation and conversion rates, and best practices for creating a loyal customer base through effective brand messaging.

Client Requirements

Client is required to provide all website copy, images, and videography (if desired) to web designer prior to the start of the website design process.
 
Fashion Designer Studio

Add-On Options

You may choose from any of our add-on

options to round out your launch experience.

FASHION ATTORNEY RESOURCE GUIDE

PHOTOSHOOT SERVICES 

FASHION DESIGN SERVICES

FASHION ILLUSTRATION SERVICES

COSTING UPGRADE

COMMUNITY FORUM FEATURE FOR WEBSITE

MEDIA LEADS (PRESS FOR YOUR NEW BRAND)

ONLINE WHOLESALE MARKETPLACE

BECOMING A FASHION DESIGNER SIGNED BOOK

 
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Our Five Step Signature Launch Process

PLANNING

You will set up your business, plan out your business with our Business Plan, and identify your preliminary selling strategy with our Selling Resource Guide.

You will identify your target market and create your brand strategy using our comprehensive, 240-page Branding Guide and Workbook.

If you are working with us for branding services, you will work with our in-house Brand Designer who will create a polished logo design, brand identity, and marketing and social media collateral.

You will then work with our founder and CEO who will design the official e-commerce website for your apparel brand.

Step 01

Step 02

Now it's time to get creative! This is when your designs start to come to life with the help of our Insider Tips Guides or using our in-house fashion design services.

 

Our founder will then source your fabrics and you'll learn how to source your trim. You will then work with our talented director of technical design to create your tech packs - the blueprint for your patterns and styles.

We will place your line with a U.S. based apparel manufacturer (who is emerging fashion brand friendly and offers low minimums), who will make both your samples and produce your bulk order.

Then we will manage the sample development process for you, including the coordination of your remote fit sessions, until final approval.

Lastly, we'll place your production order, walk you through the complexities of the production process, and manage the entire production process for you until completion.

BRANDING

Step 03

PRODUCT DEVELOPMENT

Step 04

SAMPLE DEVELOPMENT & PRODUCTION

Step 05

In our final launch step, we will work with you to develop your wholesale and drop shipping business through our online wholesale marketplace (if wholesale is a part of your selling strategy).

 

We will then help you land press with our Media Leads service, create a social media strategy for you to kick off your launch the right way, design your lookbook, help you get Fashion Week show placement, and much more.

SALES, PROMOTION, & MARKETING

 

Why Hire Us

Top 4 Reasons Why We're So Fabulous

01

SAVE TIME & MONEY

We will do all the heavy lifting for you and save you time trying to research difficult to find emerging fashion brand-friendly resources and since we already have trustworthy relationships in place, you'll never waste your money with overpriced quotes.

02

LEARN AS YOU LAUNCH

Our founder and in-house team will mentor, guide, and educate you step-by-step through the launch process, so you will always have a knowledgeable team by your side, every step of the way. 

03

GAIN INSIDER ACCESS

When we become your trusted launch partner, you gain access to our mega list of fashion insider resources. You will use the same vendors and factories that the top names in fashion use, at an affordable price.

04

ONE-STOP PLATFORM

We help you to develop, launch, and grow your apparel brand all in one place, so you don't have to juggle multiple resources and track progress with each of them. That is just one way we make the launch process simple and easy, just the way we like it.

 

What our Happy Clients are Saying

CLIENT: Kaylee Schatz-Berg
BRAND NAME: Asher Marie
LOCATION: Winston-Salem, North Carolina
CLIENT TYPE: Emerging Fashion Brand
PRODUCT CATEGORY: Women's Resort Separates

"Lisa has been instrumental in guiding me through the launch of my women's lifestyle contemporary clothing collection. Her in-depth knowledge of the fashion industry and her high level of competency in every aspect of launching an apparel brand is demonstrated daily.

Not only is Lisa a fashion industry expert, but she is also a very kind and gracious individual, who offers both professionally relevant advice and personally appropriate wisdom.

I would highly recommend having Lisa in your corner if you ever consider entering the dynamic world of fashion!"

Kaylee Schatz-Berg

 
White Satin

Frequently Asked Questions

In this section, you can preview the most frequently

asked questions relating to our apparel launch process.

Do I need to have prior fashion design experience in order to launch my apparel collection?


Absolutely not! In fact, none of our clients to date have had any prior fashion design experience or have a fashion background of any sort. We bring our fashion industry expertise to you and guide you every step of the way, so no experience is needed!




Will I be required to travel during the launch process?


No. Using our advanced technologies, you can launch your apparel brand from the comfort of your home. If you would like to arrange to meet with our founder and CEO in person, a consulting fee will apply. If you prefer to visit the factory during the sample development or production process, we can arrange that for you and in most cases, it can be accommodated for no extra fee.




Can I launch any type of apparel collection with you?


Yes! We can launch your womenswear, menswear, teen, childrenswear, layette (baby), mommy and me, and daddy and me apparel lines within every product category. We also can launch women's scarf and men's pocket square and tie accessory lines.




Is Launch Your Collection a factory, as well as an apparel launch consultancy?


No, we are an apparel launch consultancy. We offer a variety of services to help you develop, launch, and grow your apparel brand, including brand strategy, brand and logo design, website design, tech pack development, fabric sourcing, costing, factory placement, sample development and production management, and a variety of growth services. We partner with trusted U.S. based factories who are emerging fashion brand friendly for all of your sample development and production needs (both small-batch and large scale production) to place you with the best factory for your specific product category and then manage the entire sample development and production process for you.




Do you offer logo and website packages?


As a branding agency, as well as an apparel launch consultancy, we offer a full suite of branding services that will help set the foundation of your brand before you even begin the design step. We also offer social media graphic design, business card design, customized email signature, and editable branded Instagram post templates. See our brand design package here.




Do I really need a business plan?


Yes. Every business start-up should invest in a business plan. We provide an economically priced business plan questionnaire style template that walks you through the process of creating a business plan, with each section of the plan already in place, along with instructions for how to fill out each section, making creating a business plan fun and easy, for the reasonable price of $97. You can learn more about our business plan template by clicking here.




Do you work with internationally based fashion entrepreneurs?


Yes we do. We have worked with clients who are internationally based, but please keep in mind that we only work with U.S. based vendors and sample makers, so you will incur international FedEx charges in order to review fabric swatches and samples and to receive your finalized production order.




Do you work with factories that are overseas or only those that are based in the United States?


We work exclusively with fabric vendors, trim suppliers, sample makers, factories, and all other resources that are based in the United States. While some of your fabrics may be imported by the U.S. based fabric vendor, you will have a MADE IN THE USA label since we only work with U.S. based factories. We have trusted relationships with U.S. based apparel manufacturers who are emerging apparel brand friendly and offer lower minimums, while still being affordable. The other benefit of working with U.S. based factories is that you avoid the time delay of communication, shipping, as well as the extra costs for customs, tariffs, and import taxes.




Do I need to know how to sketch or illustrate in order to launch a clothing line?


No, you do not need to be able to sketch or illustrate in order to launch your clothing line. For your design concepts, you will usually draw out a rough pencil sketch of each of your styles and then add inspirational images that help you to present your vision for each of your designs.




I need help designing my apparel collection. Does Launch Your Collection help with that step?


Yes! We offer fashion design services in which both our founder and CEO and our Director of Technical Design will work one-on-one with you to craft your designs in order to form a cohesive and saleable apparel collection. To learn more about what is included in our fashion design package, click here.




Can you help me to launch my accessories or footwear brand?


While we only specialize in apparel brand launches, we can help you with the following aspects of your accessories or footwear launch: - Selling Strategy - Hiring a fashion attorney - Identifying your target market - Creating a brand strategy - Brand and Logo Design - E-Commerce Website Design - Brand Collateral Design (business cards, social media post templates) - Social Media Graphic Design We recommend scheduling a complimentary Discovery Call with our founder and CEO here to discuss your individual launch needs.




What sort of resources do you connect your clients with?


Through our launch process, you will gain access to all of our insider resources, from the best fabric, trim, sample maker and factory resources in the country -- and, in some cases, the same ones that are used by our top fashion designers, like Ralph Lauren, Tommy Hilfiger, Oscar de la Renta.




Do you have a brand portfolio?


We sure do! Please click here to see our branding portfolio.




Why are you also a branding agency in addition to being an apparel launch consultancy?


At Launch Your Collection, we understand the importance of crafting a memorable, authentic brand story that is communicated to your customers cohesively through your brand, website, and social media design. We work closely with each of our clients to not only develop their unique brand identity, but also provide them with a polished and professional brand, logo, e-commerce website, and social media design.




Why should I work with Launch Your Collection for branding, instead of any other branding agency?


While most branding agencies offer their services to a wide range of businesses in different industries, our in-house branding team has direct experience on specifically how to launch an apparel brand. We offer a full suite of branding services that range from lookbooks, to media kits, to brand/logo design, e-commerce website design, business card design, social media graphic design, and editable branded Instagram post templates.





We are a one-stop apparel launch consultancy for emerging, established, and bespoke apparel brands and the only one in existence that offers every major service needed to get launched in one place.

We are based in Raleigh, North Carolina.

PRETTY PINS

Take our online courses

with Marc Jacobs and

Diane von Furstenberg.

Ready to get launched?

BOOK A DISCOVERY CALL >

"Everyday is a fashion show

and the world is your runway."

- COCO CHANEL

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