Services for Emerging & Established Apparel Brands 

Here you can review our launch packages, learn how to launch an apparel brand successfully, using our signature 5-step launch process, compare our packages, learn the benefits you will receive if  you hire us, see how it works once you become an LYC client, and get a chance to review our frequently asked questions.

 

Launch Packages

 

Our All-Inclusive Starter Launch Package will provide you with all the services you need to launch your apparel brand, from start to finish, following our 5-Step Signature Launch Process. At the end of this service, you will have a commercially viable apparel collection, ready to market, promote, and sell. 

Cost:

Starting at $11,000

Average Timeline:

12-14 months

STARTER LAUNCH PACKAGE

DESCRIPTION

THIS IS FOR YOU IF

Our Starter Launch Package is best for those who are interested in developing and launching their apparel brand, without logo, branding, e-commerce website services, or any growth services.

 

starter launch package

  • Business Plan Questionnaire

    • Pre-Formulated 12-Month Cashflow Spreadsheet
    • ​Pre-Formulated Start-Up Costs Analysis
    • Pre-Formulated Break-Even Analysis
  • Selling Strategy Guide + Recommendation ​

  • Branding Guide and Workbook

  • Design Concept Creation using our Branded Documents

    • Insider Tips for Creating a Moodboard​

    • Insider Tips for Creating a Rig Board

    • Insider Tips for Creating Your Design Concepts

  • Do-It-Yourself (DIY) Costing Session Training

  • Fabric Sourcing (priced per style)

  • (LYC) Branded Insider Tips Document

    • Insider Tips for Sourcing Your Trim

 

  • Done-for-You (DFY) Costing Session Training

  • Fabric Sourcing Up-Leveled (priced per style; coming soon)

  • Fashion Design Services (priced per style)

  • Fashion Attorney Resource Guide

  • Signed and personalized copy of the LYC founder's book, Becoming a Fashion Designer (Wiley)

  • Custom Brand + Logo Design

  • Custom E-Commerce Website Design

  • Custom Social Media Graphic Design

  • Social Media Strategy

Please Note: If you want both Brand + Logo Design and an E-Commerce Website Design, go to our Growth Package.

STEP 01 : PLANNING / INCLUDED

STEP 01 : PLANNING / ADD-ON OPTIONS

  • Factory Placement with a U.S. based apparel manufacturer

  • Tech Pack Kick-Off Call

  • Tech Pack Development (priced per style)

  • Sample Development and Management

  • Production Placement and Management

STEP 03 : DESIGN & PRODUCT

DEVELOPMENT / INCLUDED

STEP 02 : BRANDING/ INCLUDED

STEP 02 : BRANDING/ ADD-ON OPTIONS

STEP 03 : DESIGN & PRODUCT

DEVELOPMENT /ADD-ON OPTIONS

STEP 04 : SAMPLE DEVELOPMENT

AND PRODUCTION / INCLUDED

STEP 04 : SAMPLE DEVELOPMENT

AND PRODUCTION / ADD-ON OPTIONS

  • N/A

VALUE-ADDED SERVICES:

  • Management of your entire launch process from inception to launch by our Founder and CEO

  • Client Kick-Off Call

  • 3 Hours of Client Touch-Base Calls

  • Personal Expert Consulting Team from start to finish

  • Access to Industry Insider Resources of LYC Founder and CEO 

PLEASE NOTE:

The above does not include the additional costs of patterns, samples, remote fit sessions, production units, labels, packaging, etc. since they are different for each client and are invoiced separately. Once you book a discovery call with our founder, she will provide you with all the additional costs to budget for in your launch proposal, which you will receive after the call.

INCLUDED IN THIS PACKAGE

ADD-ON OPTIONS

starter launch package

GROWTH LAUNCH PACKAGE

DESCRIPTION

Our All-Inclusive Growth Launch Package will provide you with all the services you need to launch your apparel brand, from start to finish, with the addition of  branding and growth services that allow you to scale your new apparel brand. At the end of this service, you will have a  commercially viable apparel collection and a head start on your marketing initiatives. 

THIS IS FOR YOU IF

Our Growth Launch Package is best for those who are interested in developing and launching their apparel brand, with a complete suite of branding services, as well as growth services to kick start your selling and marketing initiatives.

 

Cost:

Starting at $xx

Average Timeline:

12-16 months

growth launch package

 

Step 01: Planning

  • Business Plan Questionnaire

    • Pre-Formulated 12-Month Cashflow Spreadsheet
    • Pre-Formulated Start-Up Costs Analysis
    • Pre-Formulated Break-Even Analysis
  • Selling Strategy Guide + Recommendation ​

Step 02: Branding

  • Branding Guide and Workbook

  • Custom Brand Design

    • Primary Logo Design​

    • Secondary Logo Design

    • Submark

    • Custom Pattern Design

    • Color Palette

    • Typography Selection

    • Notecard Design (to include in customer orders)

    • Business Card Design

    • Editable Instagram Social Media Graphics

  • E-Commerce Website Design

Step 03: Design & Product Development

  • Design Concept Creation using our Launch Your Collection (LYC) Branded Insider Tips Documents

    • How to Create a Moodboard​

    • How to Create a Rig Board

    • How to Create Your Design Concepts

  • Done-for-You (DFY) Costing Session Training

  • Fabric Sourcing (priced per style)

  • (LYC) Branded Insider Tips Documents

    • How to Source your Trim

 

Step 03: Design & Product Development Add-On Options

  • Fabric Sourcing Bespoke (priced per style; coming soon)

  • Fashion Design Services (priced per style)

  • Customized Fashion Illustrations (priced per style coming soon)

Step 04: Sample Development & Production

  • Factory Placement with a U.S. based apparel manufacturer

  • Tech Pack Kick-Off Call

  • Tech Pack Development (priced per style)

  • Sample Development and Management

  • Production Placement and Management

Step 04: Sample Development & Production Add-On Options

  • N/A

INCLUDED IN THIS PACKAGE

ADD-ON OPTIONS

Step 01: Planning Add-On Options

  • Fashion Attorney Resource Guide

  • Signed and personalized copy of the LYC founder's book, Becoming a Fashion Designer (Wiley

Step 02: Branding Add-On Options

  • Custom Brand Design Add-Ons

    • Icons​

    • Email Signature

  • E-Commerce Website Design Add-Ons

    • coming soon​

  • Social Media Strategy

Step 05: Sales, Promotion, & Marketing

  • Custom Designed Lookbook

  • Access to Online Wholesale Marketplace + Profile Set Up

Step 05: Sales, Promotion, & Marketing

  • Media Leads

  • Media Kit

  • Instagram Growth Marketing

  • Fashion Week Submission

Value Added Services

  • Management of your launch process by our Founder and CEO

  • Client Kick-Off Call

  • 4 Hours of Client Touch-Base Calls

  • Expert Consulting Team from start to finish

  • Access to Industry Insider Resources of LYC Founder and CEO 

Please Note:

The above does not include the additional costs of patterns, samples, remote fit sessions, production units, labels, packaging, etc. since they are different for each client and are invoiced separately. Once you book a discovery call with our founder, she will provide you with all the additional costs to budget for in your launch proposal, which you will receive after the call.

 

custoom launch package

CUSTOM LAUNCH PACKAGE

DESCRIPTION

Our Custom Launch Package allows anyone who has already begun the launch process to use our individual, à la carte services to fill in the gaps, so that you can launch successfully. If you are interested in this package, please book a complimentary discovery call with our founder and CEO, so she can help you to select the services that best fit your needs.

THIS IS FOR YOU IF

Our Custom Launch Package is meant only for those who have already begun the launch process on their own and need to fill in the gaps with additional services, or ran into difficulties and need help getting back on track. 

 

Launch Process

 

STEP 01 / PLANNING

First, you'll complete your business plan, using our easy-to-fill out business plan template made specifically for emerging fashion brands. Then, using our Selling Strategy Guide, you will determine your preliminary selling strategy.

STEP 02 / BRANDING

Next, you'll identify your target market, craft a comprehensive branding strategy, including your Unique Selling Proposition (USP), Brand Positioning Statement (BPS), Brand Mantra, brand narrative, tagline, and every single branding component necessary to create a solid brand identity (including website copy). Then, our in-house Brand Stylist will work with you to create your brand and logo design and your branded social media graphics for posts, and our founder and CEO will craft your e-commerce website.

STEP 03 / PRODUCT DEVELOPMENT

From there, we'll review your design concepts and make sure they are cohesively merchandised or help you to design your styles, source your fabrics and trim, give you costing training or get your line costed, and get your tech packs (the blueprint for how your garments are constructed) completed.

STEP 04 / SAMPLE DEVELOPMENT AND PRODUCTION

We will work alongside you to place your sample maker, who will make both your samples and produce your bulk order. Then we will hand off your tech packs to your sample maker and manage the sample development process for you, including the coordination of your remote fit sessions, until final approval. Then we'll place your bulk order. walk you through the grading process, and manage the entire production process for you, including all the complex details until completed.

STEP 05 / SALES, PROMOTION, AND MARKETING

Lastly, we will work with you to develop your wholesale and dropshipping business through our online wholesale marketplace (if wholesale is a part of your selling strategy), help you land press with our Media Leads service, assign you an account manager who will work alongside you to grow your Instagram account, design your Lookbook, help you get a Fashion Week fashion show placement, and much more.

 

Compare our Packages

 

You can use the below comparison guide to assist you in

finding the package that best fits your launch needs. Click on

any of the package headings to be taken directly to that option.

If you have already begun the launch process, and need to fill

in the gaps with a selection of customized services, click here.

For emerging apparel brands

who are looking for a launch package that gives them an

apparel collection and inventory on hand ready to promote, market and sell, along with additional services to help them grow and scale. This package also includes full branding services. 

BUSINESS

PLAN

BRANDING GUIDE AND WORKBOOK

CUSTOM LOGO DESIGN

CUSTOM

E-COMMERCE WEBSITE 

DESIGN

SELLING STRATEGY GUIDE

For emerging apparel brands

who are looking for all the

basic services needed to successfully launch your

apparel brand. This package includes no branding services.

For emerging and established apparel

brands who need

branding services only.

COSTING SESSION

(DO-IT-YOURSELF

WITH TRAINING)

COSTING SESSION (DONE-FOR-YOU WITH TRAINING)

FABRIC SOURCING

FACTORY PLACEMENT

TECH PACK KICK-OFF CALL

TECH PACK DEVELOPMENT

SAMPLE DEVELOPMENT AND MANAGEMENT

FIRST REMOTE FIT SESSION

PRODUCTION PLACEMENT & MANAGEMENT

LOOKBOOK

ONLINE WHOLESALE MARKETPLACE

TIMELINE

2-3 months

12-14 months

12-16 months

INSIDER TIPS FOR CREATING YOUR DESIGN CONCEPTS

COST

Coming soon

$Coming soon

$Coming soon

PAYMENT PLANS

Up to 2 payments with 50% deposit and 50% balance due

at halfway point.

Up to 2 payments with 50% deposit and 50% balance due prior

to factory placement step.

Up to 2 payments with 50% deposit and 50% balance due prior

to factory placement step.

 

Why Hire Us

 

We will do all the heavy lifting for you and save you time trying to research difficult to find emerging fashion brand-friendly resources and since we already have trustworthy relationships in place, you'll never waste your money with overpriced quotes.

Our founder and in-house team will mentor, guide, and educate you step-by-step through the launch process, so you will always have a knowledgeable team by your side, every step of the way. 

When we become your trusted launch partner, you gain access to our mega list of fashion insider resources. You will use the same vendors and factories that the top names in fashion use, at an affordable price.

We help you to develop, launch, and grow your apparel brand all in one place, so you don't have to juggle multiple resources and track progress with each of them. That is just one way we make the launch process simple and easy, just the way we like it.

 

How it Works

 

Review our launch packages to get an idea which one is the best fit for your launch needs.

FILL OUT OUR

LAUNCH QUESTIONNAIRE

Fill out our Launch Questionnaire that our founder will review before your complimentary

Discovery Call.

On the call, our founder will learn more about your launch goals, and you can find out how our launch process works, figure out he best launch package for you, and get your questions answered.

You will then review your proposal, which outlines our founder's recommended

launch package, based on

your launch needs discussed during the Discovery Call.

BOOK A DISCOVERY

CALL WITH OUR

FOUNDER AND CEO

REVIEW YOUR

LAUNCH PROPOSAL

01

02

You will email

our founder the  services you would like to book.

Our founder will email you both a Master Services Agreement and a Statement of Work Agreement (SOW) for your review and signature.

You will then process the first invoice, which will represent

a 50% deposit to kick off

your launch process. 

You will have the opportunity

to read through our Welcome Packet, which contains important info, as well as

a our exclusive 35 step launch process only available to

Launch Your Collection clients. 

REVIEW AND SIGN

OUR AGREEMENTS

PROCESS

YOUR INVOICE

BOOK YOUR 

SERVICES

REVIEW OUR

WELCOME PACKET

LINK TO PROJECT

MANAGEMENT TOOL

We will email you a link to your launch project in our project management tool, where you can always check the status

of each step in

the launch process.

You will then book your kick-off call

with our founder

and CEO, which will officially start the launch process.

How exciting! It's time to start the very first step in the launch process, which can differ depending on the package you selected.

Now it's time for a

big congratulations

for taking the first

step in making your apparel launch dreams come true!

SCHEDULE YOUR

KICK-OFF CALL

BEGIN THE FIRST 

STEP IN THE PROCESS

CELEBRATE YOUR

APPAREL LAUNCH

 

See our Praise

 

KAYLEE SCHATZ-BERG | FOUNDER, ASHER MARIE
Wake Forest, North Carolina

"Lisa has been instrumental in guiding me through the launch of my women's lifestyle contemporary clothing collection. Her in-depth knowledge

of the fashion industry and her high level of competency in every aspect of launching an apparel brand is demonstrated daily. Not only is Lisa a fashion industry expert, but she is also a very kind and gracious individual, who offers both professionally relevant advise and personally appropriate wisdom.

I would highly recommend having Lisa in your corner if you ever consider entering the dynamic world of fashion!"

-KayleeSchatz Berg

 

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