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Our Story

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ATTENDED DESIGN MEETINGS
WITH MR. RALPH LAUREN

Lisa was honored to be selected as one of the few employees to attend design meetings with Ralph himself.

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INVITATION FROM OSCAR
DE LA RENTA TO SUBMIT ORIGINAL DESIGNS FOR THE SPRING/SUMMER 2004 SHOW AT NEW YORK FASHION WEEK.

 

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Hi I'm Lisa and I am the Founder and CEO of

Launch Your Collection.

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SELECTED FABRIC FOR
TERI HATCHER'S GOWN

While working as the Fabric & Trim Manager at J. Mendel, a French haute couture atelier in New York, Lisa hand selected the silk crinkle chiffon fabric for actress Teri Hatcher's custom J. Mendel gown for the 2005 Emmy Awards. Teri was nominated for Outsanding Lead Actress in a Comedy Series for her role on Desperate Housewives (ABC).

With no prior fashion illustration experience, Lisa taught herself some basics and created 3 designs; a floral sheath, gold embroidered ballgown, and black cocktail dress.

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RECEIVED BOOK
DEAL FROM WILEY

Lisa landed a book deal from Wiley to write, Becoming a Fashion Designer, which published in English in 2013, in Mandarin in 2015, and in Arabic in 2019. Lisa interviewed 21 fashion legends for the book, including Manolo Blahnik, Daymond John, Ralph Rucci, Dennis Basso, Nanette Lepore (who also wrote the foreword), Reem Acra, Kay Unger, and more.

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ADJNUCT PROFESSOR
AT THE SCHOOL OF ENTREPRENEURSHIP AT FSU

Lisa teaches an Apparel Entrepreneurship course as an adjunct professor at the Jim Moran School of Entrepreneurship at Florida State University.

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A NOTE FROM OUR FOUNDER

We BRING YOUR

VISION to life

We exist to make the complex process of launching an apparel brand fun and easy so you can launch with confidence and ease.

 

Back in 2011, I was sitting in my apartment on the Upper East Side in Manhattan finalizing the manuscript to my book Becoming a Fashion Designer (Wiley) when I realized how many times I had heard about someone who was struggling to start their own apparel brand, who had no background in fashion, and had no idea where to begin.

I then had an epiphany.

Why not use all of the once-in-a-lifetime experience I had accumulated while working almost 20 years in the New York fashion industry to help fashion entrepreneurs just like you launch your own apparel brand?

 

It was at that moment that

Launch Your Collection was born.

 

Using our Learn as You Launch™ philosophy, my in-house creative team and I will guide, educate, and mentor you step-by-step through the launch process, so you can save time and avoid costly mistakes, and always have an expert and knowledgeable team by your side, every step of the way.

Welcome to launching made easy.

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WORK WITH LISA

AND THE LYC

launch team

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