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Details

Using a variety of different methods, our founder will craft a social media strategy that enables you to connect with your customers in a meaningful and intentional way with an end goal of increasing your organic reach, with new followers that lead to increased sales and a loyal customer base.​

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BRAND
DESIGN
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E-COMMERCE
WEBSITE DESIGN

Included in this Package

ESTABLISH BRAND HASHTAGS
05

LAUNCH STEP 

Social Media Strategy

Customers expect brands to have an identifiable personality and unique style and are more likely to engage with brands that cater to their preferences, including how they like to consume content. Those who have a non-existent social media strategy will likely find themselves struggling to connect and convert potential customers.

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We provide a comprehensive social media strategy for your apparel brand that combine both cohesive, high-end design and a well-thought out strategy all aimed at creating a winning social media strategy uniquely tailored to your brand.

LAUNCH STEP 05 | SALES, PROMOTION, AND MARKETING | SOCIAL MEDIA STRATEGY

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INSIDER TIPS GUIDE:
CREATING A WINNING
SOCIAL MEDIA STRATEGY

Written by our founder, our LYC branded signature Insider Tips Guide offers you the most up-to-date information on what it takes to create and implement a winning social media strategy. It provides you with important information that is essential to know as a fashion designer making a mark in the social media world.

Our founder will conduct research specific to your clothing company and come up with (4) four official hashtags for your apparel brand.

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Strategically thought out social media hashtags are one of the most powerful tools you can have on your social media posts. With them, you can connect with your audience more directly, get discovered by new potential fans and customers, and track what is being posted about your brand.

CREATE YOUR APPAREL BRAND'S BUYER PERSONA

Using data from analysis on your Wix website traffic metrics, our founder will create a buyer persona for your apparel brand.

 

This will allow you to create content to better target your ideal customer. A buyer persona is a detailed description of someone who represents your target audience and while fictional, it is based on in-depth research of your existing or desired audience.

 

This step will play an integral role in the crafting of our Instagram posts that we will also provide you.

Using the 4 pillars of effective content creation strategy, our founder will provide you with the following for each of your Instagram, Facebook, and Pinterest social media accounts:

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  • Profile optimized bio statements

  • Cohesively designed profile graphics

  • 4 editable posts for Facebook and Pinterest

  • 6 editable posts for Instagram

  • 2 Instagram reel templates

  • 2 Instagram story templates

  • Highlight covers

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Our founder will provide you with the following for your blog and newsletter:

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  • 4 blog themes

  • 4 newsletter themes

 

This results in an edit and repeat strategy that gives you a streamlined way to continue cohesive, on brand social media posts and marketing outreach that meets your customers where you can benefit them the most.

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MULTI-PRONGED SOCIAL MEDIA ACCOUNT STRATEGY
CREATE A SOCIAL MEDIA
SALES & MARKETING FUNNEL

We will provide you with a recommended social media sales funnel using both organic and paid tactics.

 

Our focus will be on awareness (how potential customers will find you on social media), evaluation (how will potential customers use social media to compare you to your competitors), acquisition (how will potential customers get motivated to buy from you), engagement (how we will use your social media channels to engage with your potential customers and customers so you can sell/sell more to them); and advocacy (how we will get them to recommend your clothing on social media to their friends, colleagues, and family.

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$3,500

6-8 weeks
 

Project Lead

Cost

Timeline

Each and every service or package you book with us
is managed and overseen by our founder to ensure a
seamless experience from start to finish. In addition,
the following project lead(s) will serve as your direct
point of contact for this service. To learn more about
our team members, please click the name(s) below.
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Lisa Springsteel Dupré,

Founder & CEO

PERFORMANCE TOUCH
BASE SESSION

45 days after the social media strategy has been implemented, our founder will schedule a 30 minute touch base call with you to see how well the strategy performed with your audience. We will look at what worked and what didn't and our founder will provide you with final recommendations to move forward.

To Purchase

To purchase this service, please schedule a Discovery Call with our founder by clicking on the button below.

If you are an existing client, please let our founder

know via email that you are ready to book this service.

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